Running a small business isn't easy
You have dreams. Expand your business, leave the day job, work less, be able to say no to bookings you aren't over-the-moon about, buy a home, travel the globe.
But you need help. You’re tired. You’re stressed. You’re underpaid…and questioning if you’re even good enough. I’ve been there, and I’m here to guide you towards the business + life you love through clear vision, planning + positive focus.

I'm erica ewing.
I’m a Boston-based photographer with serious wanderlust + a knack for helping fellow creatives design a business + life they love.
With my help, you’ll be able to transform your profitability + overcome limiting beliefs to create the business of your dreams – one that supports your needs AND goals.
We’ll look at your business’s bottom line differently, create your vision + a plan for growth.
We work so hard on our little business...
Why shouldn't it also
work for us?
Life is too short to not live it all. Every goal. Every dream. How will you get there? Personally, I've grown my studio from part time with no plans and no profits to a successful wife + husband business that supports my sweet family of 4 and gives us freedom we never thought possible.
It starts by really knowing your numbers + creating a thoughtful business that supports them.
SUCCESS IS SIMPLE. VISION + PLANNING.
define
your vision
Will you be able to look back + say, "I loved the shit out of that life"? That's a big question...if you aren't there yet, let's get you on the path.
profitable
pricing
No more guessing what to charge, discounting, or wondering why your bank account doesn't reflect the work you're putting in. Price confidence starts here!
a business you +
your clients love
Successful creatives make the world brighter.
When your business supports a life you love, you'll show up in the best way for your clients.
THE EWINGS
Photographers + Videographers
Dreamers + Planners
Experience + education
2013 - Present
Multiple Six-figure Studio
Our days are filled with meaningful work for clients we love, travel and time with family / friends. We evaluate our goals and dreams every year, and its this continued vision and planning that helps us achieve those goals every year…
Except 2019, cuz every successful creative needs a blip year. Otherwise we’d never leave the beach!
2012
Goal: Wife + husband business. plan to replace Ben's engineering salary.
It started with a dream, an 11×17 sheet of paper and a sharpie. We created a huge goal – double our revenue within one year – to replace Ben’s engineering income AND cover health insurance for our family of four. Exactly one year, we hit our goal and Ben left his job, never looking back.
2009
Left Corporate Career
I was stressed, overworked, under-appreciated. My calling to leave corporate to pursue my passion was becoming un-ignorable. I realized that if I wanted to change my life, I needed to take the reins. We created our very first budget and made changes that would positively impact the rest of our lives. I started my not-quite-profitable, part-time photography business.
2008
Photographed 1st Wedding
2003 - 2009
Marketing for Boston Advertising Agency
+ two Small Businesses
(studied photography as hobby)
2002
UMass Amherst - Bachelor of Business Administration, Marketing Specialization Economics minor
Skills
- erica@the-ewings.com
- click here to schedule a call
- @theewingsstudio

work with me
one-on-one coaching will change your business + life.
90-minute coaching session
THE blueprint
- annual revenue goal
- plan to reach your goal
- hourly rate
- how to price your packages
- confidence in your pricing
- mindset hacks to keep you on track
2 payments of 325
90-min coaching sessions can be used for specific projects outside of the blueprint.
the blueprint
- annual revenue goal
- plan to reach your goal
- hourly rate
- how to price your packages
- confidence in your pricing
- mindset hacks to keep you on track
2 payments of 325
90-min coaching sessions can be used for specific projects outside of the blueprint.
90-day coaching program
BLUEPRINT + IMPLEMENT
- profitable price list
- packages that sell
- website / brand audit + recommendation
- your ideal client + how to find them
- consultation process to book more
- client experience
- troubleshoot past hang-ups/client issues
Implement changes + overcome challenges easily with 8 private one hour sessions with Erica + unlimited Voxer support for 90 days.
3 payments of 1250
pay in full: save 500
BLUEPRINT + IMPLEMENT
- profitable price list
- packages that sell
- website / brand audit + recommendation
- your ideal client + how to find them
- consultation process to book more
- client experience
- troubleshoot past hang-ups/client issues
Implement changes + overcome challenges easily with 8 private one hour sessions with Erica + unlimited Voxer support for 90 days.
3 payments of 1250
pay in full: save 500
ONLINE COURSES
Coming soon...
2. Mini Sessions that we, our clients + our travel fund love
3. Virtual IPS for photographers who aren't good salespeople
COMING SOON...
2. Mini Sessions that we, our clients + our travel fund love
3. Virtual IPS for photographers who aren't good salespeople
What people are saying
Erica genuinely wants to help you succeed. You can see it and hear it. I'm energized and excited to move forward with the information and motivation she's given me. I highly recommend a One on One with Erica.”

successfully year after year.
I am so grateful for Erica!”

Let's break through
whatever's holding you back...
so you can get started on a business + life you love.

Not sure if this is the right program for you? Schedule a support call to speak with Erica directly. Its free, and she’s here to help.
podcast
the Successful Creatives podcast
the Successful Creatives podcast
free resources
Coming soon...
Coming soon...
coaching #1
THE COMPLETE SYSTEM
4 payments of 2500
pay in full: save 1500
THE COMPLETE SYSTEM
4 payments of 2500
pay in full: save 1500